According to a Google report, 90% of mobile users use multiple screens sequentially to accomplish a task over time.
To accomodate these multi-device users, businesses must think beyond "desktop vs. mobile" and optimize digital experience holistically.
In this webinar (presented on 10/9/14) Yottaa's Ari Weil joined Ryan Coates, creative lead at IMPACT branding & design, to discuss ways to improve your marketing performance in an increasingly mobile marketplace.
In this recording, you'll learn:
- How mobile responsiveness impacts conversion rates
- Components of a mobile responsive site
- How Yottaa approaches mobile optimization