01/12/2016

Yottaa named a "2016 Digital Power Player" by Website Magazine

Website Magazine selected companies to its 2016 Digital Power Player list based on their ability to “help accelerate the success of their users through product innovation, client education, reliable service, and easy-to-use features that help Web professionals create, power, optimize, and analyze their digital presence.”

Yottaa was selected as a Digital Power Player in the “Performance” category in this year’s listing. In an article about the 2016 Digital Power Players, Amberly Dressler, Managing Editor of Website Magazine, states that performance is a critical success factor for online businesses as it is “one of the foundations of Web success, how a company’s digital properties perform on a technical level (e.g. availability, speed) is vital to a company’s reputation, the likeliness of conversions and repeat business and even high search rankings.”

Read More at Mobile Strategies 360

Yottaa Drives Business Results For Retailers

Today’s customers are in control. It’s your job to capture their attention with exceptional digital experiences.

Retailers on Yottaa provide fast, personalized experiences to users on any device, browser, location, or connection. Yottaa’s AdaptiveCDN™ discovers each user’s browsing context and tailors the app’s content and optimization profile to meet the specific needs of the moment. This translates to tangible business results, with customers seeing increases in conversion rate of up to 20%, increases in revenue-per-visitor of up to 15%, decrease in bounce rate of up to 40%, and increased average session duration of up to 50%.

With universal app performance guaranteed, our customers see not only a impact on their business and engagement metrics, but can also launch updates faster, shorten development cycles, and improve cross-team communication among development, ops, and marketing. Yottaa enables our customers to stop wasting time maintaining and optimizing their applications, to focus instead on driving innovation.

KEY FEATURES FOR RETAILERS

  • InstantON™ – Provides seamless page to page transitions and instant rendering of static content
  • AppSequencing™ – Enables full control over the rendering sequence for all page elements for a faster, smoother user experience.
  • Web application firewall – Provides IP and geo-based blocking and throttling to mitigate attacks and malicious bots
  • ImpactAnalytics™ – Integrates with the analytics retailers already use so performance metrics are linked directly to business impact

CASE STUDY: MEDICAL SUPPLY DEPOT

MedicalSupplyDepotMedicalSupplyDepot.com, a fast-growing online retailer, chose Yottaa for web application acceleration. Since turning on Yottaa the company has seen:

  • 60% Improvement in page performance
  • 50% Increase in session duration
  • 13% Decrease in bounce rate
  • 9% Increase in conversions

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