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If you will be attending eTail East in Boston on August 19-21, stop by the Yottaa booth for a free website performance evaluation.

Retailers such as Carter's, The Container Store, Lands' End, and many more have been able to improve site performance up to 60% and increase online conversions up to 20% using Yottaa.

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The Yottaa Ecommerce Blog

Last updated on December 14th, 2015

Speed Bracket
March Madness has lived up to its hype, with 12 major upsets happening in the first two rounds.

As a fun experiment, we created the
Speed Bracket to rank teams based on their web performance. People have all sorts of crazy rituals & methods to fill out their brackets, so we figured website speed was just as rational.

And, the Speed Bracket appears to be a bracketology upset expert:
it has correctly predicted 75% of the upsets in the first 2 rounds! It went 6-for-9 on upsets in the first round and 3-for-3 in the second round.

Ohio? Colorado? VCU? Norfolk St.? Lehigh? The Speed Bracket predicted them all.

So while nobody could even fathom the #15 seeds Norfolk St. or Lehigh winning in the first round (the first time to ever happen in the NCAA Tournament), or the #13 seed Ohio making a Sweet Sixteen run, the Speed Bracket did.

Who would have thought website speed would predict upsets better than everyone?s brackets? We’ve seen crazier things, like
Paul the Octopus predicting World Cup winners.

The Speed Bracket predicts the Elite Eight teams to be:

    • Indiana def. Kentucky

    • Baylor def. Xavier

    • Michigan St. def. Louisville

    • Florida def. Marquette

    • Kansas def. N.C. State

    • Ohio def. North Carolina

    • Cincinnati def. Ohio St.

    • Syracuse def. Wisconsin

As it stands, its Final Four will be (subject to change to reflect real-time performance results):

    • Syracuse def. Cincinnati

    • Kansas def. Ohio

    • Michigan St. def. Florida

    • Indiana def. Baylor

The Speed Bracket sees a Kansas vs. Indiana National Championship, with
Kansas bringing home the title. We’ll see how the Speed Brackets picks go from here. Stay tuned by following updates from

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