Make your ecommerce website fast and improve site performance - Yottaa
05/19/2017

Going to IRCE?

If so, meet with Yottaa at booth #636 to find out how you can improve your website performance by up to 60% and increase online conversions up to 20%.

We can even schedule a free onsite performance assessment for you at IRCE to see how your site stacks up against the fastest loading eCommerce sites.

Click the button to schedule your free performance assessment at IRCE.

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The Yottaa Ecommerce Blog

Building a great experience for both desktop and mobile presents an interesting problem. Mobile shoppers tend to have shorter attention spans, and thus need a faster experience relative to desktop shoppers. Yet building a fast site is more challenging on mobile, given the wide variation in network connection, processing power, and screen size. Historically, the […]

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Reports are already touting the success of Amazon’s Prime Day (still in process), forecasting that they will bring in more than $2B in revenue from this 30-hour promotion. Amazon is upstaging even Hallmark in their ability to drive revenue from invented holidays.   But Prime Day hasn’t been without its hiccups.  This morning Internet Retailer […]

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How well are online retailers meeting customer expectations?  Retail Systems Research (RSR) aimed to find out.  This week RSR published their study “eCommerce Performance: What Works, What Doesn’t, and What’s Next?” which evaluates eighty major retail websites on performance (speed) and the quality of their shopper experience.    What did they discover?  Here are a […]

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When Faster eCommerce is not Better eCommerce “We need to go faster!  Dump all extra weight – I don’t care what it is.  We won’t miss it if we’re dead!” You know the movie scene.  Our heroes are being chased, the bad guys are rapidly gaining.  Everything not bolted down gets dumped – luggage, food, […]

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Every new eCommerce report seems required to offer their own forecast on the pending death of brick and mortar stores. So I was surprised by the recent Accenture 2017 Consumer Survey (short registration required) about Generation Z buying behavior. Accenture found that these shoppers actually likes purchasing in stores. In fact, Gen Z shoppers seem […]

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The best eCommerce shopping experiences today aren’t built on one single technology. They can’t be. Customers expect a shopping experience that connects with them. An experience that is easy, personalized, and seamless across all locations and devices, and can be shared with friends and family. And the only way to deliver this is using 3rd […]

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How was your holiday?  For most eCommerce sites, it was fantastic.  Adobe Digital Insights recently reported that retailers pulled in $91.7 billion in holiday sales, a 11% increase over last year.  But not all retailers or eCommerce teams are celebrating.  Most notably, mobile commerce teams have to consider how they read these results.   Smartphones […]

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One of the biggest conflicts in managing eCommerce sites is balancing performance versus the strong content and capabilities needed for optimal shopper engagement. A minimalist design approach is often used to power fast eCommerce sites, but the resulting slimmed-down site often falls short of experiences customers demand and expect. To help improve performance, many online […]

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As online commerce continues to expand and define the future of retail, some brands are still making one of two serious yet avoidable strategic design errors. Either they cobble together an abbreviated mobile version of their desktop site that leaves mobile users wanting more, or they expect that Responsive Web Design (RWD) will solve all […]

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  Digital sales over mobile platforms accounted for a greater share of business during the kickoff of the 2016 holiday season. Mobile shoppers contributed to Cyber Monday sales with a 34 percent year-over-year increase. Black Friday posted more than $1 billion in mobile revenue. This is positive and exciting news for eCommerce professionals. However, for […]

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