Yottaa’s Web & Mobile Application Optimization Platform Recognized for Outstanding Achievement

Waltham, MA — April 9, 2015 — Yottaa, the leading application-centric CDN service for optimizing user experience on web and mobile applications, today announced it has been selected as a finalist in two categories (Best Tech Innovation in Shopping/Commerce and Most Innovative Mobile Solution) for the 19th Annual MITX Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the awards recognize excellence in concepts and creations in marketing and technology produced or developed in New England.

Since 1996 the MITX Awards have grown to become the largest and most prestigious awards competition in the country showcasing the best creative marketing and technological accomplishments emerging from New England. This year over 120 senior leaders from Boston businesses judged entries for the 32 MITX award categories.

“Innovation is thriving in Boston and all around New England, companies are creating products and services that have a positive impact for us personally and professionally,” said MITX President Amy Quigley. “Our 2015 finalists are powering innovative ideas and contributions in marketing, technology and design. We are thrilled to honor their amazing achievements.”

Yottaa’s adaptive CDN solution delivers an application-centric cloud automation platform that enables businesses to optimize end user experience in real-time to drive business impact for their online and mobile applications. Through its patented ContextIntelligence architecture, Yottaa’s platform allows businesses to manage, optimize and secure end user experience in real time without requiring any infrastructure or application changes. With on-boarding times as low as 10 days using the Yottaa cloud service, customers have seen dramatic improvements across key metrics such as Time to First Byte by 67%, Time to Display by 40%, Average Session Duration by 73% and Conversion Rate by 20%.

“The MITX Awards are all about web and mobile innovation and Yottaa is very proud to have been named a finalist across two categories in this year’s program,” said Vick Viren Vaishnavi, President and CEO of Yottaa. “To be cited in the e-retail and mobile categories is especially rewarding as those are two areas where Yottaa is providing tremendous benefits to our customers.”

Yottaa will be recognized with the other finalists in two categories, Best Tech Innovation in Shopping/Commerce and Most Innovative Mobile Solution, at the 19^th Annual MITX Awards Ceremony traditionally attended by over 1,000 of the region’s top marketing, technology and design professionals. Winners will be announced at the ceremony on May 14th at the Marriott Copley Place. This year’s ceremony will include host, Boston legend and comedic superstar Lenny Clarke, technology demos from finalists, select final round judging, networking, and of course, the presentation of the prestigious MITX Awards. Tickets can be purchased at www.mitxawards.org.

 About MITX

Established in 1996, MITX — the Massachusetts Innovation & Technology Exchange — is the leading industry organization bringing together the marketing, technology and design community to engage to ignite innovation in the business community. Connecting more than 7,500 professionals in New England, MITX is a dynamic community of thought leaders and collaborators in search of insight, education and opportunity. Creator of FutureM, MITX is headquartered in Boston, MA. For more information, visit https://www.mitx.org/.

About Yottaa

Yottaa provides an adaptive CDN solution delivered as an application-centric cloud automation platform that enables businesses to optimize end user experience in real-time to drive business impact for their online and mobile applications. Yottaa’s patented ContextIntelligence’ architecture allows businesses to manage, optimize and secure end user experience in real time without requiring any infrastructure or application changes. With on-boarding times as low as 10 days using the Yottaa cloud service, customers have seen dramatic improvements across key metrics such as Time to First Byte by 67%, Time to Display by 40%, Average Session Duration by 73% and Conversion Rate by 20%. Visit www.yottaa.com to learn about what Yottaa can do for you to drive business impact for your online and mobile presence.

Media Contact:

Tedd Rodman

617-239-9024

t.rodman@yottaa.com

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