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Yottaa Hosts Webinar To Discuss How To Improve eCommerce Conversion Rates Without A Redesign

Speakers from Internet Retailer, The Tie Bar and Yottaa to Provide Prescriptive Guidance on a Wide Range of eCommerce Topics

Boston, MA – August 17, 2015 – Yottaa, the leading Adaptive CDN platform for optimizing user experience on web and mobile applications, today announced that it will host a webinar with Internet Retailer on Wednesday, August 19, 2015 at 2 p.m. (ET) entitled, “5 Ways to Increase eRetail Site Conversion Without a Redesign.”

Full-scale redesigns are large, complex projects. Online retailers must learn to thrive on tactics that can be quickly implemented, tested, and iterated. In this webinar we will focus on ways to improve eCommerce conversion rates without a large-scale redesign, rebuild, or replatform. Speakers Don Davis, Editor-in-Chief, Internet Retailer, Travis Smith, Experience Design Lead at The Tie Bar, and Ari Weil, VP of Product Strategy & Marketing at Yottaa, will give prescriptive guidance on: 

  • Adaptively serving desktop and mobile content
  • Image optimization
  • Managing personalized, dynamic, and 3rd party content
  • Checkout optimization

Date: Wednesday, August 19, 2015

Time: 2:00 pm ET

Registration: Click here to register

About Yottaa
Yottaa provides an adaptive CDN solution delivered as an application-centric cloud automation platform that enables businesses to optimize end user experience in real-time to drive business impact for their online and mobile applications. Yottaa?s patented ContextIntelligenceTM architecture allows businesses to manage, optimize and secure end user experience in real time with ZERO infrastructure or application changes. With on-boarding times as low as 10 days using the Yottaa cloud service, customers have seen dramatic improvements across key metrics such as Time to First Byte by 67%, Time to Display by 40%, Average Session Duration by 73% and Conversion Rate by 20%. Visit to learn about what Yottaa can do for you to drive business impact for your online and mobile presence.

Media Contact:
Tedd Rodman

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