Better Performing eCommerce Apparel Sites with YOTTAA
eCommerce apparel sales have been trending upward and hit an all-time high in 2020. The closure of brick-and-mortars due to the COVID 19 pandemic, combined with dressing rooms remaining off-limits even after stores re-opened, spurred the popularity of buying clothing online. Online apparel sales in the U.S. totaled 46.0% of total U.S. apparel sales in 2020, up from 30.1% in 2019 and 26.6% in 2018. The increase in online shopping means site performance is more important than ever before. Shoppers have grown savvier and expect an engaging, efficient, and secure digital experience. These expectations are a big challenge for eCommerce brands in general, but the demands on apparel retailers are even greater.
Check out this solution sheet to learn more how your brand can increase conversions and reduce bounces by providing fast page load times and a great customer experience too!