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04/11/2018

Headed to eTail Canada?

If you will be attending eTail Canada in Toronto on May 15-17, stop by the Yottaa booth for a free website performance evaluation.

Retailers such as Ulta Beauty, The Container Store, Lands' End, and many more have been able to improve site performance up to 60% and increase online conversions up to 20% using Yottaa.

Click the button below to schedule your free site performance evaluation at eTail Canada!

Schedule Evaluation

The Yottaa Ecommerce Blog

Shop Talk

Tedd Rodman

Last updated on April 5th, 2018

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Last updated on October 3rd, 2017When Faster eCommerce is not Better eCommerce “We need to go faster!  Dump all extra weight – I don’t care what it is.  We won’t miss it if we’re dead!” You know the movie scene.  Our heroes are being chased, the bad guys are rapidly gaining.  Everything not bolted down […]

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Last updated on October 3rd, 2017Every new eCommerce report seems required to offer their own forecast on the pending death of brick and mortar stores. So I was surprised by the recent Accenture 2017 Consumer Survey (short registration required) about Generation Z buying behavior. Accenture found that these shoppers actually likes purchasing in stores. In […]

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Last updated on October 3rd, 2017The best eCommerce shopping experiences today aren’t built on one single technology. They can’t be. Customers expect a shopping experience that connects with them. An experience that is easy, personalized, and seamless across all locations and devices, and can be shared with friends and family. And the only way to […]

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Last updated on October 11th, 2017How was your holiday?  For most eCommerce sites, it was fantastic.  Adobe Digital Insights recently reported that retailers pulled in $91.7 billion in holiday sales, a 11% increase over last year.  But not all retailers or eCommerce teams are celebrating.  Most notably, mobile commerce teams have to consider how they […]

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Last updated on March 20th, 2017One of the biggest conflicts in managing eCommerce sites is balancing performance versus the strong content and capabilities needed for optimal shopper engagement. A minimalist design approach is often used to power fast eCommerce sites, but the resulting slimmed-down site often falls short of experiences customers demand and expect. To […]

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Last updated on March 7th, 2017As online commerce continues to expand and define the future of retail, some brands are still making one of two serious yet avoidable strategic design errors. Either they cobble together an abbreviated mobile version of their desktop site that leaves mobile users wanting more, or they expect that Responsive Web […]

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Last updated on March 7th, 2017  Digital sales over mobile platforms accounted for a greater share of business during the kickoff of the 2016 holiday season. Mobile shoppers contributed to Cyber Monday sales with a 34 percent year-over-year increase. Black Friday posted more than $1 billion in mobile revenue. This is positive and exciting news […]

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Lines snaked around the block early on Black Friday as shoppers braved the cold weather at malls around the country. Doorbuster deals abounded, and anxious, turkey-stuffed consumers started filling their carts on Thursday evening, making the long weekend a record-breaking success for both web-based and brick-and-mortar retailers. According to Adobe Digital Insights, record online sales […]

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Consumers spent $4.45 billion during Thanksgiving and Black Friday in 2015. Online sales are up 13 percent so far this year, with a widening gap between digital property and department store revenues. At the same time, 2016 market forecasts are broadly optimistic. Among the reasons that digital channels are doing better is that brands have […]

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