Web Performance Optimization can be daunting – it requires planning, know-how, and time.  Where do you start?  When does it end?  And how do you know if your efforts were worthwhile?  


This eBook is designed to help web developers and website owners to understand the WPO process as a whole, from start to finish.  It will help you to put together a plan of your own and make full use of resources at your disposal. 


Using this project guide, you’ll learn:


  • The steps required to plan and execute a WPO project from start to finish
  • How to ensure a return on the investment of time and effort by doing rigorous testing and continuous monitoring
  • Tips for maximizing efficiency and quality in your project

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eBook: The New Conversion Equation


Best practices for increasing conversions are constantly in flux.  For this 30-page eBook, we've collaborated with the conversion marketing experts at Distilled to explore a new equation for conversion that tackles the unique challenges of today's web.  In this guide we explore the details of the equation and how it can help retailers take a holistic and measured approach to improving conversions and revenue online.