03/01/2016

Benchmark Your Web and Mobile User Experience

Yottaa's CEXi is a compound index that quantifies the desktop and mobile user experience of a web application far more accurately than any single metric. The CEXi combines objective, measurable aspects of performance, such as page load speed from both mobile and desktop simulations, with specific weighting calculations to provide online businesses with an overall performance score that simulates the actual feeling, positive or negative, of using their web applications for a modern, cross-device user.

The Customer Experience Index focuses on three aspects of web performance: speed, parity of experience (across devices), and how well a site is optimized in relation to its complexity.

Click the button to get your organization's CEXi calculated and see where you stand in comparison to your competitors.

Get your CEXi score

Month: April 2015

Let’s talk about the importance of application performance. We know from the experts at Google that application speed has an impact on search engine rankings. Billy Hoffman of Moz explains, “A poor performing website results in a poor user experience, and sites with poor user experiences deserve less promotion in search results”. Slow application performance […]

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Enterprise Management Associates Recognizes Yottaa for¬†Delivering a “Next Generation” CDN

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If you’ve been following along with our Retail Madness tournament, you know we’ve been tracking the customer experience of major online retailers according to our CXi, or Customer Experience Index.

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If you haven’t had a chance to catch up on the latest web and mobile application trends this week, you’ve been missing out! So grab a cup of coffee and have a seat – we’ve got you covered. This week we’ve discussed different ways to make your mobile metrics soar, how to take advantage of […]

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Sunday was supposed to be a triumph for Target. The retail giant had prepared for months to ensure a successful launch of the highly anticipated Lilly for Target, a new product line featuring exclusive items by Lilly Pulitzer, the mega-popular “resort wear & beach chic” lifestyle brand.

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The Fear Uncertainty and Doubt train has left the station.

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Mobile traffic has greatly increased in the most recent years causing an increased effort to improve the mobile shopping experience. However, the behavior of online mobile shoppers can greatly differ from the traditional online desktop shopper. There are different best practices to follow when you are trying to improve your mobile application metrics versus web […]

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