03/01/2016

Benchmark Your Web and Mobile User Experience

Yottaa's CEXi is a compound index that quantifies the desktop and mobile user experience of a web application far more accurately than any single metric. The CEXi combines objective, measurable aspects of performance, such as page load speed from both mobile and desktop simulations, with specific weighting calculations to provide online businesses with an overall performance score that simulates the actual feeling, positive or negative, of using their web applications for a modern, cross-device user.

The Customer Experience Index focuses on three aspects of web performance: speed, parity of experience (across devices), and how well a site is optimized in relation to its complexity.

Click the button to get your organization's CEXi calculated and see where you stand in comparison to your competitors.

Get your CEXi score

Month: December 2014

In today’s competitive business environment, building a high-quality application is just the first step toward a dynamic online presence with staying power. Especially in organizations with smaller web teams and limited resources, the pressure to launch quickly often runs counter to the huge complexity of a web app launch or revamp project. To keep your […]

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It’s been said that today’s websites have outgrown their own definition. Even seemingly simple web locations are now so complex, the maxim goes, that they have become applications. It makes sense: in terms of both functionality and design, today’s retail, media, brand, and social media websites offer rich interconnectivity with other locations and interactive elements.  […]

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Modern Marketers, eCommerce executives and line-of-business professionals looking to make educated decisions based on business analytics beware – Google Site Speed data has a serious bug.

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The holidays are in full swing and it is critical your company’s web applications are running smoothly. Creating a consistent and positive user experience is essential to engage with customers  and increase conversions, especially during this busy time of the year.

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Shopping cart abandonment – it keeps eCommerce executives up all night, especially during the holidays. Cart abandonment occurs when an online shopper adds an item to the cart, but leaves the online retail site prior to purchase.

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Ensuring that customers and other visitors to your website have a positive and fruitful experience is vital to maintaining a well-run and profitable business. A website performance analysis is an essential element for the financial success of a business. A poor performing website can lead to significant profit loss and other negative ramifications, such as […]

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Google is phasing in a new “mobile friendly” tag in its search results. The presence of the tag simply indicates that the site has passed muster in Google’s Mobile Friendly Test. Right now there’s an easy, narrow answer to the question of what this means. A site will be labeled mobile friendly if it: Avoids software […]

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Throughout my 25 years in technology, I’ve seen continuous iterations of a singular lesson: solve for the end user and your business will be successful.

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In recent years, the holiday season has transformed from a time of shopping mall visits to a cyber spectacle, with millions of Americans taking advantage of exclusive online deals from a variety of retailers. Thus, the holiday season delivers an excellent opportunity for attracting new customers, reviving the interest of old customers and garnering all […]

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Application Performance Management has reinvented itself in order to remain relevant, competitive and differentiated.

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