03/01/2016

Benchmark Your Web and Mobile User Experience

Yottaa's CEXi is a compound index that quantifies the desktop and mobile user experience of a web application far more accurately than any single metric. The CEXi combines objective, measurable aspects of performance, such as page load speed from both mobile and desktop simulations, with specific weighting calculations to provide online businesses with an overall performance score that simulates the actual feeling, positive or negative, of using their web applications for a modern, cross-device user.

The Customer Experience Index focuses on three aspects of web performance: speed, parity of experience (across devices), and how well a site is optimized in relation to its complexity.

Click the button to get your organization's CEXi calculated and see where you stand in comparison to your competitors.

Get your CEXi score

Month: March 2014

This is a guest post from EYEMAGINE. EYEMAGINE is an eCommerce innovator. We build scalable, durable, and beautifully designed eCommerce experiences. Some of the worlds largest brands trust us to raise eCommerce sales, drive eCommerce conversions, and enhance eCommerce user experience. You may have noticed that many companies today are taking advantage of the design trend […]

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 Major shoe retailer sees boost in site engagement after partnering with Yottaa

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Article courtesy of Elli Bishop from BusinessBee. Authorized resellers provide products from major brands at affordable prices. Those who shop online will often look for brand name products being sold by resellers to find cheaper prices, but smart shoppers will only buy from resellers they can trust.

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…Here’s the solution. For a user, visually parsing a busy page is like looking at a pile of Legos and wondering where to start. Creating a differentiated online offering today means eye-popping graphics, coupled with social media integration — at minimum. Then there’s personalization with social, local, and mobile-specific features; live chat; pop ups or pop-ins […]

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 Growing retailer improves eCommerce performance during peak season

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At Yottaa we help our customers provide their website visitors with the best user experience possible.  In this guest post from Percussion Software‘s Karo Kilfeather, we’ll explore one of the most important aspects of user experience for any site: content readability on mobile. Mobile devices are everywhere, and they can follow you anywhere, which has […]

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Let’s be honest: paid visitors are a sceptical bunch. And why shouldn’t they be? Discovery through a paid ad is inherently more questionable than organic results. Visitors from PPC have a sense of “being sold” rather than going on a explorative shopping journey.  And those visitors, many or most of whom haven’t heard of your […]

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