03/01/2016

Benchmark Your Web and Mobile User Experience

Yottaa's CEXi is a compound index that quantifies the desktop and mobile user experience of a web application far more accurately than any single metric. The CEXi combines objective, measurable aspects of performance, such as page load speed from both mobile and desktop simulations, with specific weighting calculations to provide online businesses with an overall performance score that simulates the actual feeling, positive or negative, of using their web applications for a modern, cross-device user.

The Customer Experience Index focuses on three aspects of web performance: speed, parity of experience (across devices), and how well a site is optimized in relation to its complexity.

Click the button to get your organization's CEXi calculated and see where you stand in comparison to your competitors.

Get your CEXi score

Month: December 2013

This year we put together a performance report on the Internet Retailer 500 list, a list of the 500 biggest U.S. eCommerce firms ranked by annual revenue.  We wanted to learn more about the end user experience of these sites, and gather a set of data rich enough to cross-analyze for patterns and correlations. We […]

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2013 was a big year for web performance (we’re looking at you, healthcare.gov) and a big year for us here at Yottaa. Between investigating problematic JavaScript, examining the eCommerce industry’s speed struggles, and diving head-first into improving user engagement, we’ve compiled a hearty list of resources. Here’s a look at our most popular blog posts, […]

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Plus Your Copy of Our Free Holiday Findings Report Looking for that perfect gift for the eCommerce someone in your life? What’s better than the gift of solid holiday shopping metrics? Given the shortened shopping calendar and a boom in the sheer number of ways a consumer can now shop, 2013 is proving to be […]

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Traditionally, web performance has been IT’s game. Site content, landing page optimization, SEO; these all live in the marketer’s domain. But what is becoming clearer with time is that the two worlds can no longer exist separately. Site speed has a direct, measurable impact on conversion rate, revenue, and user engagement.

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The market for content delivery networks (CDNs) has grown outward in the last decade to encompass more flexible – and cheaper – offerings.  That means many sites that couldn’t afford a CDN a few years ago are now dipping their toes in.  But with a democratized market also come mistakes.  Without the professional services provided by higher-end […]

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Professional athletes are often thought of as money machines, but their combined salaries pale in comparison to licensed sports team t-shirt sales. The National Sporting Goods Association recently determined that sports logo apparel in the United States is at least an $8 billion industry annually. According to CNN Money, the NFL typically hauls in more […]

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Inbound marketing. User experience design. Paid advertising. Gamification. Big data utilization. Social media monitoring. Video, slideshow and interactive content. What do these have in common? They’re all tactics we employ to improve user engagement. Improving Application User Engagement The web today offers unprecedented opportunities to engage users and grow your online business. In this online […]

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eCommerce site realizes significant improvement in key user engagement metrics

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Here’s what we know: the web today is weighed down with various tools aimed at engaging users on-site. A great experience requires high-resolution images, video, graphics, and fonts. And now, there’s an increase in social sharing, marketing tracking, and third party items, and an abundance of JavaScript with sophisticated processing is required on the client […]

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We’re excited to share the news that Yottaa has been named a silver winner in the Enterprise Service of the Year category in the Best in Biz Awards, the only independent business awards program judged by members of the press and industry analysts.

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